Privacy Policy

Last updated: June 1, 2025

PENROSE PROPERTIES, LLC ("we," "us," or "our"), operating as SEMAQS at semaqs.com, is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.

1. Information We Collect

We collect information you provide directly to us, including:

  • Contact information: Name, email address, phone number, and mailing address when you place an order or contact us.
  • Payment information: Processed securely through PayPal. We do not store credit card numbers on our servers.
  • Order information: Products purchased, transaction amounts, and order history.
  • Communications: Messages sent through our contact form or email correspondence.

We also collect information automatically through cookies and similar tracking technologies:

  • Browser type, IP address, operating system, and device type
  • Pages visited, time spent, and navigation patterns
  • Referring website and exit pages

2. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders
  • Send order confirmations and shipping notifications
  • Respond to your inquiries and provide customer support
  • Send marketing communications (you may opt out at any time)
  • Improve our website and product offerings
  • Comply with legal obligations
  • Prevent fraud and protect the security of our site

3. Cookies and Tracking Technologies

We use cookies to enhance your browsing experience, remember your preferences, and analyze site traffic. Cookies are small text files stored on your device. You can configure your browser to refuse cookies, but some features of our site may not function properly without them.

Types of cookies we use:

  • Essential cookies: Required for the website to function (cart, session).
  • Analytics cookies: Help us understand how visitors use our site (Google Analytics).
  • Marketing cookies: Used to deliver relevant advertising.

4. Sharing Your Information

We may share your information with:

  • Payment processors: PayPal, to securely process transactions.
  • Shipping carriers: USPS, UPS, FedEx — to fulfill and deliver orders.
  • Analytics providers: Google Analytics — in anonymized, aggregated form.
  • Legal authorities: When required by law or to protect our legal rights.

We do not sell your personal information to third parties.

5. Data Security

We implement industry-standard security measures including SSL/TLS encryption for all data transmission, secure payment processing through PayPal, and regular security audits. However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order records are typically retained for 7 years for tax and accounting purposes.

7. Your Rights (GDPR/CCPA)

Depending on your location, you may have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data ("right to be forgotten")
  • Opt out of marketing communications
  • Data portability (receive a copy of your data)
  • Opt out of the sale of your personal information (California residents)

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

8. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page with an updated date. Continued use of our site after changes constitutes acceptance of the revised policy.

11. Contact Us

If you have questions about this Privacy Policy, please contact:
PENROSE PROPERTIES, LLC / SEMAQS
8277 Lankershim Blvd, North Hollywood, CA 91605
Email: [email protected]
Response time: Within 1–2 business days